A Packaging Trend Strong as Steel
Exploring one of this year’s biggest packaging trends.
Steel yourself for this first packaging trend. PURE STEEL. Personally, we feel that metallic finishes aren’t just a flash in the stainless steel pan. (OK, OK! I’m done with the puns of steel! I promise!)
This trend is EVERYWHERE! Shiny chrome finishes, brushed metallic foil and paper wraps, modern sans-serif fonts, and even veering into the Y2K Aesthetic are all great ways to embrace this packaging trend. Here at Prestar, you could say we’ve been ahead of the curve since we have a few examples from past years that I’m really excited to share.
62nd Primetime Emmy Awards Box
This was a REALLY fun one to work on. It has a very cool carbon fiber wrap, with the details embossed in a chrome finish. This is the epitome of this Pure Steel trend.
Brushed Silver Metallic Gift Card Box
Our sister company, Creative Carding, released these amazing Brushed Silver Metallic gift card boxes. It’s absolutely perfect for this trend.
The Usher cologne box. A Prestar Classic!
Talk about Y2K inspiration! This shiny, metallic chrome box is a total throwback for us, but PERFECT for showing off this real steel aesthetic. The liquidy, mirror-like chrome finish is so reflective and eye-catching. It’s definitely one of our favorite past projects!
We would LOVE to work on more of these! If this packaging is on your vision board, please get in touch!.